Keith Stanley, Chief Marketing Officer
Genelle Richardson, Employer Branding Specialist
Our Chief Marketing Officer & Head of Employer Branding Keith and Employer Branding Specialist Genelle share expert advice on measuring the impact of your employer brand.
You will learn:
- Latest industry facts and statistics about employer branding
- A quick overview of the tangible benefits you can expect to achieve through employer branding
- Key employer branding metrics to track, and how to track them
- Amplification and measurement tools
- A real-life case study from one of Australia’s largest manufacturers.
Whether you’re interested in learning more about how to track these metrics yourself or are looking for a way to obtain buy-in from your executive team to invest more in employer branding, you’ll be sure to obtain useful strategic insights to sharpen your competitive talent advantage.